Healthcare

Starling Trust Sciences Achieved 3-Hour Avg Watch Time with Airmeet’s Fully Managed Event Service

Mukesh Kumar
• July 30, 2024
Overview
Company Name:
Starling
Industry Segment:
Applied behavioral sciences company
Use Case:
Airmeet Managed Events

About Company:

In virtual events, engagement is everything. As financial technology leader Starling Trust Sciences prepared for their annual conference, they faced the challenge of creating an engaging virtual experience for their high-profile attendees.

Erich Hoefer, Co-Founder at Starling Trust Sciences, recognized the need for a robust virtual event platform that could handle their complex requirements and tight timeline. That’s when they discovered Airmeet’s Fully Managed Event Service.

ROI / Benefits for the customer (numbers):

Challenges with their previous events platform

Executing a Professional Virtual Conference on a Tight Timeline

Starling Trust Sciences aimed to host a high-quality virtual conference for their sophisticated audience. However, they faced several challenges:

  • A short preparation time for a complex event
  • The need to manage multiple high-profile speakers
  • Ensuring seamless technical execution
  • Maintaining high attendee engagement throughout the event

“We have very high demands on ourselves and we put that on others as well,” said Erich Hoefer. “We expected at least something would go wrong, but nothing major happened. That was really disruptive.”

Solutions Offered by Airmeet

Starling Trust Sciences utilized Airmeet’s Fully Managed Event Service to address their challenges:

  1. Comprehensive project management: Airmeet’s team provided end-to-end support, from initial planning to post-event analysis.
  2. Customized branding and design: Airmeet created professionally branded event assets, working closely with Starling to meet their specific requirements.
  3. Multiple dry runs: Airmeet conducted several rehearsals with speakers to ensure they were comfortable with the platform.
  4. Dedicated backstage support: An Airmeet team member provided 18-hour backstage presence during the event, ensuring smooth execution.
  5. Real-time troubleshooting: Any technical issues were promptly addressed, minimizing disruptions.

Positive ROI Impact:

  • Airmeet’s platform resolved TDK Ventures’ accessibility concerns, enabling them to welcome attendees from across the world, including China.
  • Utilizing custom email templates, the TDK Ventures team could customize their event-related emails and their content, empowering them to offer personalized experience to attendees, speakers, and other participants.
  • Airmeet’s scalability empowered TDK Ventures to effortlessly expand their global reach, providing them with the flexibility to accommodate thousands of attendees simultaneously.

Erich Hoefer expressed his satisfaction: “Airmeet didn’t just facilitate our event; they made it happen. The professional look and seamless execution they delivered was exactly what we were looking for. We couldn’t have pulled this off without them.”


The Starling team was particularly impressed with Airmeet’s attention to detail and ability to handle last-minute changes. “When we did have those glitches, those last-minute glitches, you guys stepped up and figured it out,” Hoefer noted.

Conclusion:

Airmeet’s Fully Managed Event Service provided Starling Trust Sciences with a flexible, scalable solution that met their high standards for professionalism and attendee engagement. The dedicated support and robust platform features allowed Starling to focus on delivering high-quality content while Airmeet handled the technical aspects of the event.

“Working with Airmeet felt like having an extension of our own team,” Hoefer concluded. “Their dedication and round-the-clock support ensured our event’s success, even with our tight timeline and high demands.”

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